The Ideal Customer Experience Journey

**Training Materials You Can Customize and Resell**

You can EDIT, REBRAND, and SELL the entire program as YOUR OWN

  • Teach people what it REALLY takes to make customers happy
  • Help your clients identify EXACTLY where they need to make changes
  • Set your clients on the path to converting prospects to lifelong, LOYAL ADVOCATES
  • .... and do it all with our READY TO GO, customizable training program

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Business Consultants, Coaches, and Trainers....
Guess what?

Customer Service is NOT the key to winning lifelong customers

Sure, it's extremely important. Don't get me wrong. But it's the full 'Customer Experience' that really matters.

What's the Customer Experience?

It's the full range of experiences and the emotions they produce.... at EVERY STEP of your customer's journey with you.

  • From before customers even know who you are
  • Through getting to know you
  • Making their first purchase
  • ....and 'happily ever after'

Why should you be teaching people about the Customer Experience?

Think about it this way:

Each experience customers have along their journey can MAKE or BREAK their relationship with a business, but....

A really great experience can win over the most resolute prospect.

However, people need your help to get it right.

It's definitely NOT EASY, and there are loads of complicated tools and processes out there for mapping the Customer Experience. That's why we created a customizable training program that's step-by-step and all ready for you to teach:


We designed this course for you to be able to teach and sell to any small business, solo entrepreneur, or independent business owner.

You'll teach people:

  • Exactly what the customer experience means and why it's so critical to their business success
  • How to make a simple map of their current customer experience
  • How to analyze their map to identify weak areas and potential problems
  • The elements that make up an 'Ideal Customer Experience'
  • Where to make improvements that will make the biggest impact


They'll walk away with an ACTION PLAN - with the goals, tasks, and deadlines for getting it all done.

Here’s what your clients will learn:

Module 1: What is the ‘Customer Experience

You'll start by discussing the meaning of the term ‘customer experience’, as defined by different experts. You’ll teach about the different stages that customers go through in their journey with a business. And you'll also talk about a much simpler way to think about the customer’s experience, which will make it easier to map it.

Module 2: Map Your Current Customer Experience

In Module 2, you’ll jump right in by teaching how to create a big picture map of the touchpoints your learners currently have with their customer and the different types of experiences they now offer. This isn’t about creating a complex infographic that needs 10 professional graphic artists. The map will work for even the most basic business.

Module 3: The Key Elements of an Ideal Customer Experience

In Module 3, you’ll explore a range of ways your learners can create an ideal customer experience. You'll look at what some top companies do to make that ideal a reality. And, you’ll have your students answer some essential questions that drive everything they'll do moving forward.

Module 4: Map Your Business’s Ideal Customer Experience

Now it’s time to really get down to business. In Module 4, you’ll help your students describe exactly what type of experience they want their customers to have, no matter where their customers are in their journey. And, of course, they'll start identifying what they need to do to make it happen.

Module 5: Identify and Prevent Potential Breakdown Points

No matter how simple or complex a business is, we all have some touchpoints with customers that are more sensitive than others. In Module 5, you'll look at some common trouble spots where businesses can lose a customer. You’ll help your learners figure out where their potential breakdown points are, and then plan for how to prevent them.

Conclusion: Create Your Action Plan for Success 

By this point, your students have done some real hands-on work in mapping how they'll create an ideal customer experience in their business. In the concluding module, you’ll spend some time reviewing what they learned and you’ll have them put together a checklist and action plan for moving forward to success.

Our team of designers, writers, content creators, and graphics experts have done all the hard work for you in creating the materials for your course.

You don’t have to start from scratch!

In fact, you could easily use all the content as-is. Everything you need is here, divided up clearly and with instructions on how to use it.

But the beauty of this type of content is that it’s flexible and easy to adapt to YOUR market and YOUR needs.

Use the content in any media format you want!

You’ll be able to quickly create your own:

  • Webinars
  • Workshops
  • Video Training
  • eBooks
  • Hangouts
  • Sales Funnels
  • Coaching Membership Sites
  • Email Courses
  • ... and More

You’ll be able to do ALL of this in less time and without the expense of hiring individual outsourcers.

We have over 20 years of experience doing this kind of training development for both Fortune 50 corporations and small businesses.

So rest assured that all of the content is based on our extensive research and proven best practices.

All you have to do is:

  • Rebrand it for your own business
  • Add your own insights
  • Start selling your own course

Here's All the Content You'll Get:

When you purchase your license to The Ideal Customer Experience Journey, you'll get downloadable files that are FULLY EDITABLE and CUSTOMIZABLE.

So you can do pretty much whatever you want with them.

(except for giving or selling someone else a license with the editable content).

Scroll down to see an overview of the content in the course, along with screenshots and a sneak peek inside.

Take a peek inside....

The Ideal Customer Experience Journey

3-Part Course Bundle

Only: $147

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Keep reading to see an overview of what's in each of the Participant, Facilitator, and Promotion Materials sections of the course.


There are screenshots further down the page too.

 Participant Material

  • Course Book

    The Ideal Customer Experience Journey – Course Book (8120 words, 42 Pages)

  • Course Workbook

    15-page Workbook with worksheets that people complete as part of the course’s learning activities

  • Summary Checklist

    Key points and actions from the course

  • Infographic

    How to Create the Ideal Customer Experience at Each Stage of Their Journey (editable ppt and png)

  • Graphics & Screenshots

    18 Images that illustrate the key points in the course. In .png & .pptx

  • Slides Handout

    A handout for participants to make notes on the slideshow


    List of Tools for Mapping Your Customer Experience Journey

Facilitator Material

  • PowerPoint Slide Presentation

    94 illustrated PowerPoint slides ready for you to present and/or record your course

  • Speaker Notes

    Use the text provided in the Notes section of the slides to guide your webinars, videos and presentations

  • Facilitator Guide

    A Guide to work alongside the entire course, complete with slide illustrations, speaker notes, and additional instructions for implementing and delivering the course.

  • Emails

    5 Emails to follow up with your course participants and continue to build your relationship after they have completed the course

  • Contents List

    A detailed list of everything included in the course

  • Research Sources

    A list of Research Sources for learning more about the Customer Experience Journey.

  • MindMap

    Overview of the Course

  • Evaluation Form

    A form to give to your participants to evaluate the course and get feedback

  • Top Ways to Deliver Training Programs

    Guidelines and tips for implementing your ready-to-go course in the 5 most popular formats


Promotional Material

  • Opt-in Report

    21 Essential Touch Points for Creating the Ideal Customer Experience

  • Opt-in Page

    An editable html landing page for the opt-in report. Sales copy also provided separately for use in other sales page templates.

  • Sales Page

    An editable sales page for the course. Sales copy also provided separately for use in other sales page templates.

  • Emails

    5 Emails to follow-up the report and pre-sell your course

  • Report Checklist

    A checklist summary of all key points from the opt-in report

  • Report Slideshow

    A Powerpoint slideshow that covers key points of the report (24 slides)

  • Blog Posts

    5 pre-written blog posts that can be used anywhere you need extra content

  • Tweets

    30 Tweets about the Customer Experience Journey that are great for social media

  • Promotional Infographic

    14 Places Where Your Content Impacts Your Customer Experience (editable ppt and png)

  • Editable eCover Templates

    10 Designs in 2D psd, ready to convert to your own branded eCovers

Want to see some screenshots of the actual materials you'll get?

Click on each image below and an image gallery will pop up that you can scroll through

Course Book


Summary Checklist



Slides Handout

BONUS - Tools List

Click the image above for screenshots of the Participant Materials



Facilitator Guide

Course Evaluation Form

Research Sources

Course Follow-Up Emails

MindMap Overview

Top Ways to Deliver Your Training Program

Click the image above for screenshots of the Facilitator Materials

Opt-In Report

Opt-In Page

Sales Page

Opt-In Report Follow-Up Emails

Opt-In Report Checklist

Opt-In Report Slideshow

Blog Posts


Infographic - 14 Places Where Your Content Impacts Your Customer Experience

Editable eCover Templates

Click the image above for screenshots of the Promotional Materials

Take a look at an excerpt from the course:

Here's an excerpt from the Facilitator Guide that gives an overview of the course:

Here's a summary of what you'll get:

The Ideal Customer Experience Journey

3-Part Course Bundle

Only: $147

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100% No Risk Guarantee

Take a look through all the materials. If you don’t think you or your customers can benefit from this content, let us know in the next 7 days and we’ll give you a refund. No questions asked!

Confused? Have questions about the course?

You can reach me personally at:
Email: (best contact)
Skype: sharyn.sheldon
Support Desk:



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The Ideal Customer Experience Journey

3-Part Course Bundle

Only: $147

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Who Am I?

I’m Sharyn Sheldon and I’m the owner of Content Sparks. My whole goal is to provide you with professional quality content that helps you engage with your customers and build your business.

By using ready-to-go, customizable content in your business, you get the extra time you need to really focus on what you do best. In fact, people who use my content are so happy with the results and quality that I have customers who buy everything I create!

Come join all the other savvy business owners who know that high quality content doesn't have to mean starting from scratch.

All the best,

Sharyn Sheldon

Skype: sharyn.sheldon
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