Not enough time to create your own courses?

Launch Your Own Course on Expressing Your Brand Voice

Just Download and Sell for 100% Profit

Quickly put together your own course, Expressing Your Brand Voice, using our done-for-you content.

Simply download, rebrand, and then sell it for 100% profit.

With this course, you get:

  • A ready-to-go course, saving you months of time on content creation...
  • Everything you need to promote your course, so you can close more sales...
  • The ability to edit, customize, and rebrand the materials, so it fits your market and your personality...
  • A complete, ready-to-launch "product-in-a-box," at a fraction of the cost of starting from scratch...
  • and much more!
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Here's Exactly What You'll Get in Expressing Your Brand Voice...

With Expressing Your Brand Voice, you’ll get everything you need to DELIVER, TEACH, and PROMOTE a step-by-step course that will teach your clients how to define a voice and tone that will reflect their personality in all of their content.... no matter who creates it or where it's published.

Here’s how...

People are inundated with content every minute of every day.

And most of that content sounds and looks the same.

So people simply ignore it.

That means that all of your clients' content marketing efforts may end up being a waste of time!

UNLESS they do what the most successful marketers have learned.

Those marketers use a distinctive voice and tone in their content,

...so it stands out from the crowd and makes a memorable impression.

But most business owners never take the time to find their voice,

...let alone implement it in their content.

Luckily, you can use our 'ready-to-go' course on Expressing Your Brand Voice to help your clients ensure their content has a unique personality.

When your clients find their 'brand voice' and make it specific, they'll immediately have a way to express their individuality in all their content and stand out from their competitors,

....and they'll be thanking you for the new exposure and customers their brand voice brings them!

Here's what you'll teach in Expressing Your Brand Voice:

  • 1

    The Benefits of Developing a Unique Voice for Your Brand

    You'll start off by discussing how a unique brand voice will energize your clients' marketing and help them stand out from their competitors. You’ll even show them some great examples of brands who get it right, so that they'll know what to strive for.

  • 2

    The First Steps in Crafting Your Brand Voice

    Next, you’ll reveal the steps for uncovering their brand personality and how it drives the tone and language of their brand voice. After your learners complete the 4 steps, they'll already have their foundation set for using a unique voice in all their content moving forward.

  • 3

    Personify Your Brand Voice in Your Business

    Your clients did the hardest part in Module 2 and now it’s time to have some fun diving into the details of what their brand voice sounds like in real life. You’ll show them how to create some clear guidelines in a variety of areas where they create content, and you’ll explain how to make the guidelines specific so that anyone can create content that instantly sounds like their brand.

  • 4

    Implement Your Brand Voice

    You’ve shown your participants how to define their brand voice and lay it out in detail, so now it’s time to make sure they implement that voice everywhere. In Module 4, you’ll explore the best strategies for creating consistency in all of their content, no matter who’s developing it (even if it’s them doing it!)

  • 5

    Conclusion – Create Your Action Plan

    By this point, your clients have clearly defined a unique, engaging brand voice in detail. In this final module, you’ll have them take all the work they've done in the course and create their final action plan, complete with to-do items and deadlines. By the time they're done, they'll be ready and eager to implement their brand voice in all of their content.

And to teach the program above, here’s exactly what you’ll get in Expressing Your Brand Voice:

Part 1: Course Content for Your Customers

  • A 32-page Course Book - which gives you content and activity instructions you can use to create a self-study course, eCourse, or online or offline workshop (You’d pay $2,000+ just to learn how to create a course like this, and you’d still have to spend months doing it yourself)
  • Workbook - which helps your students take action on what they learn, so you’ll have happy, successful customers
  • Brand Voice Guidelines Worksheet and Example
  • An 8 Page Checklist - which you and your customers can quickly reference to save time, versus having to refer to the book every time (Customers love these!)
  • Implement a Consistent Voice For Your Brand Infographic (.jpg and .ppt) - which gives your customers a visual cheatsheet as a reminder of what they need to do to ensure their content has a consistent voice ($80 Value)
  • 5 colorful graphics that are used in the course book and slideshow, .ppt & .jpg
  • A list of sources/links for excellent Brand Voice Examples
  • Handouts of All of the Presentation Slides - so they can follow along, take notes, and refer back to the material later...all you have to do is hit ‘send’ or ‘print’
Click Here for Previewwith screenshots of all the content

Course Book

Workbook

Guidelines Worksheet

Guidelines Example

Summary Checklist

Graphics

Infographic

Brand Voice Examples

Slides Handout

Part 2: Instructor Materials to Teach Your Course

  • 91 Slides - which give you a ready-made presentation for classroom, webinar, or video, so you can just fire up your slide program and start teaching (Worth at least $500 and hours of your time)
  • Speaker Notes - that give you the full script and instructions, so you’ll know exactly what to say (just add some of your own language)
  • Evaluation Form - so you can get customer feedback and further customize the course for your audience (and turn them into raving fans)
  • Course Research Sources list - which gives you reference material so you can brush up on your own knowledge and answer any question your customers ask (Saves you hours of searching on Google)
  • 5 follow-up emails - to send to participants after the course, which allow you to continue to provide value and build relationships, so you can make them customers for life (a decent copywriter charges at least $100 per email)
  • Mind Map Overview - which gives you a complete view of the content and materials, so you can feel confident launching it to your customers
  • Top Ways to Deliver Your Training - which helps you select the right delivery method for you, so you can reach your target audience and maximize sales
  • Facilitator Guide and Instructions on Using Your Content - which give you additional instructions and ideas, so that you're prepared to deliver the quality your customers expect
Click Here for Previewwith screenshots of all the content

Slideshow

Speakernotes

Facilitator Guide

Evaluation Form

Course Follow Up Emails

Research Sources

Mind Map Overview of Entire Course Contents

Tips For Using Your Ready-To-Go Content

Top Ways to Deliver Your Training

Part 3: Promotion Materials to Sell Your Course

  • Opt-In Report, '5 Keys to Expressing a Meaningful Voice for Your Brand' - which gets new people on your email list, so you can sell your course ($550 value)
  • Opt-In Slideshow - which gives you the same report in a presentation format with speaker notes, so you can also present it in person, as a video, or on a webinar (webinars have been proven to have the highest conversion rates!)
  • Opt-In Page - which gives you an html page with sales copy that will drive people to sign up for your opt-in report (and get more people in your sales funnel)
  • 5 Nurture Emails - to send to people after they receive your lead magnet, which will increase your own credibility and sell the course for you, saving you time and converting more subscribers into customers ($500+ value)
  • 5 Blog Posts - which give you pre-written marketing content to spark discussion on your blog, so you can build more excitement for the course ($1000+ value)
  • Sales Page - which gives you an html page and sales copy, so you can convert as much traffic as possible into paying customers ($3,000 value)
  • Checklist of the Opt-in Report, pre-written Tweets, infographics, and more!
Click Here for Previewwith screenshots of all the content

Opt-In Report

Opt-In Slideshow

Opt-In Checklist

Opt-In Page

Opt-In Emails

Infographic

Blog Posts

Tweets

Sales Page

eCovers Templates

BONUSES!

In addition to the Participant, Facilitator, and Promotion Materials above, you'll get almost $500 worth of bonuses.

Bonus 1 - Promotional eBook

Defining Your Brand Personality: Adjectives for Brainstorming - A 21 page eBook in .pptx format that you can easily convert to pdf. We've included it in a simpler .doc format too.

This value-packed brainstorming tool is the perfect 'content upgrade' for gathering leads' emails in your blog posts or elsewhere. We've even included a place to add your 'Call to Action' at the end for driving traffic to your sales page.

You’ll also get an extra slideshow with the images used in the eBook, which you could quickly brand and convert to images for sharing on social media.

Bonus 2 - Voice Tone Matrix

Voice Tone Matrix - This is an additional tool you can offer to your clients as a bonus, another lead magnet in a blog post, or just as more handouts to expand your course.

You'll get two examples of how someone could translate their brand personality to a specific voice and tone for their content, along with adjectives for brainstorming and a blank template for clients to fill in.

It comes in easy-to-edit .pptx as well as ready-to-go jpg.

Bonus 3 - Two Promotional Videos

Two Bonus Videos (In .mp4 format). These are animated videos that we created in PowToons to help you promote and drive traffic to  your opt-in gift and your course.

Videos are shown to have a higher conversion rate than straight text, so you can use these engaging videos to entice people to sign up for your lead magnet or course.

You can click on either of the images to the left to watch each video 🙂

Take a Peek Inside One of Our Products

Watch as I open up and go inside a sample of our 'Blaze' training programs

So What Does All of This Cost?

You can see that Content Sparks products pack in a lot of value.

That’s because as sales and marketing specialists, we develop top-notch material AND we want to help you market and sell it to your audience, so that everyone’s business grows.

But don’t worry, the cost is going to be MUCH less than you think.

Much less than it should be, based on the value of this product...

Much less than courses that teach you how to create a product like this yourself...

(Plus, this is ready to launch in minutes, not months, and even includes promotional material to sell the course.)

Much less than hiring a team to help you create content or sales copy...

And MUCH, MUCH less than learning how to create a product like this by trial and error...

...where you can lose money AND get zero sales.

So let’s say, conservatively, that you can create this product yourself for $5,000.

Now, that’s not nearly enough money to hire someone to help you...that’s just accounting for your personal time.

(If you’re a highly paid consultant, however, that $5,000 estimate is going to be MUCH higher...)

So you’d still have to research the topic, narrow down the key points, outline a logical flow, figure out learning activities that people can do, write all the content, develop support resources ( like worksheets and checklists), create the slideshow, design graphics, edit and proofread everything, make it look professional, create sales materials, write autoresponder emails, and more.

It’s going to take hundreds of hours of work to do that properly...

And probably additional hundreds or thousands of dollars just to learn how to build a quality course or a high-converting sales funnel...

And after all of that, you don’t know if anyone is going to buy...

Especially if you’ve never sold your own product before.

OR, you can easily and quickly create your own online products...

Products from a company with a long track record of success...

And expand your business...

Earn more money, work fewer hours, and become the authority in your market.

All for significantly less than trying to do the same thing on your own.

So, as part of this offer...

You won't pay $5,000...

You won't pay $2,500...

You won't even pay $1,125...

Your Price Today: $197

CLICK HERE TO GET STARTED

100% No Risk Guarantee

Take a look through all the materials.

If you don’t think you or your customers can benefit from this content, let us know in the first 7 days, and we’ll give you a full refund. No questions asked.

If you like it, keep it. And if you’re ready to take action quickly to get to that next level, you could be closing sales in the first week.

But Will Done-For-You Products From Content Sparks REALLY Boost My Revenue?


To answer that, first I have to tell you a bit about why Content Sparks was created...

Hi, I’m Sharyn Sheldon, founder of Content Sparks.

Soon after starting my very first small business, I found myself stuck...

I knew that creating sales and marketing products for my customers would take my business to the next level, however, there were a few big problems.

Maybe they sound familiar?

  • I was so busy doing work for clients that I never seemed to have enough time to work on my own business...
  • I was overwhelmed and didn’t know where to start...I was just staring at a blank page...
  • I didn’t have the budget to hire a team or to spend $3,000 on one of those online “how to build your own infoproduct” courses...
  • I didn’t know how to promote the product once it was ready...
  • I was worried about maintaining income level (and my ability to ever grow it)...

And so I stayed stuck...

...until I discovered customizable, ready-to-go content.

For instance, I used this 'done-for-you' content to create bonuses for products I wanted to promote.

All I had to do was download it and add some points I thought were important.

I saved at least a day of work this way, and at the time, I was billing out $2,000/day.

I also earned several hundred dollars in commissions because I was able to offer a valuable bonus.

Still, I noticed some problems with the ready-to-go content out there...

For one thing, some of the products didn’t include promotional materials to help sell the product.

And when they did, the sales copy was sometimes outsourced to non-native English speakers.

Also, some of the customizable content out there was pretty bad...

The sales and marketing products weren’t written by sales and marketing experts...and it definitely was not up to my standards. So I still had to spend a lot of time editing it.

So that's why I started Content Sparks, to provide high-quality, customizable sales and marketing products.

Today our team has created business training programs for Fortune 500 companies and small businesses for over 20 years...programs that get results.

Just imagine this scenario:

  • You have a high-quality course in just minutes...
  • You quickly jump in and customize any of the material...
  • You launch the course for a fraction of the cost of starting from scratch...
  • You have everything you need to set up a sales funnel and promote the course...
  • Your course continues to sell, taking your business to that next level...without any extra work on your part...

You don’t have to take my word for it, though. Here’s what business owners just like you have to say about Content Sparks:

I often use Content Sparks to put out a ‘test’ product, see if there's any interest. I was surprised at the speed that I can put something together to test, so that's saved me tens of thousands of pounds.

Also, if I do a talk or workshop, I have something to sell at the end of it.... since I don't always know who will be in the room or what their needs are.

Sarah Arrow, Birds on the Blog

I don't have to worry about the quality level with Content Sparks, I just have to tweak it to my voice. It’s the equivalent of hundreds or thousands of dollars of time saved. Plus, it makes me a valuable resource to my clients--I look like a superstar!

Peter Vogopoulos, Executive & Business Leadership Coach

Thanks to Content Sparks, I’ve been able to start a membership site. I always wanted to do it, but never had the time. I’m charging $27 and $97 per month and am using Content Sparks products to drip new content each month. With 50 members at the $27/month right now, that's an additional $1,350/month right there, all from a $149 investment.

Tamara Patzer, Local Marketing Director & Social Media Educator

I used Content Sparks products to create a lead magnet for $37 intro coaching calls. I was blown away with the quality. And it saved me at least $50,000 worth of my time. With one solo ad, I got 123 emails and 65 phone numbers of prospects. Now it's up to me to call them!

VaNessa Duplessie, The Coaches' Coach

Just got off a flight and ended up giving a bit of a presentation of the Business Budget course to the other passengers in the section (around 11), using my laptop... Resulted in 4 new clients... 6 Hour flight and waiting around with them for their luggage, resulted in some nice payments using purely just your material.... Didn't have to go further into anything. LOVE your material.

Aleksandr K.

The Thing to Keep In Mind...

While there are other done-for-you content companies out there, only Content Sparks specializes in sales and marketing products.

Our products are developed by our in-house team, so this isn’t available for sale anywhere else.

And 'Expressing Your Brand Voice' was based on our 20+ years of experience developing products just like this one for Fortune 500 companies and small business owners...programs that get results.


So, Here's What You'll REALLY Get with 'Expressing Your Brand Voice'...

Instead of thousands of dollars and hundreds of hours sunk into a product that may or may not sell...

You get completely customizable, ready-to-go products with promotional materials to sell it, developed by a team with more than 20 years of sales and marketing experience...instantly.

And you get to take your business to the next level, while providing incredible value for your customers. They’re going to love you for it.

And instead of paying $5,000+, you’ll get the course content, instructor materials, and promotion materials, all for this special low price...

First, here's a recap of everything you'll get...

BONUS Materials

  • BONUS 1 - Promotional eBook
  • BONUS 2 - Voice Tone Matrix
  • BONUS 3 - 2 Promotional Videos

Your Price Today:

$197

YES! I'M READY TO LEVEL-UP

Plus, you risk nothing with our money-back guarantee.

If you’re still reading, my guess is that you know this is the way to take your business to a new level...

Both in terms of revenue...

And in your visibility and authority in your market.

So trust your gut and the results others have gotten, and check it out for yourself.

GET STARTED TODAY

Again, this is Sharyn Sheldon, and thanks for reading.

I hope you enjoy teaching Expressing Your Brand Voice, and I’m so excited to see what it’s going to do for your business and for your customers!

Sharyn signature

 

 

 

Sharyn Sheldon

Founder, Content Sparks

P.S. On the fence? Think about it this way...

There’s a risk-free guarantee...

There's PROOF this works....

And since it's EASIER to do this than to do it all yourself, why not give it a shot?

I'M IN! LETS DO IT

P.P.S. If you don't buy this, will your business hit a plateau?

Will you continue to have to trade time for money?

Or will you have to work even more hours to increase revenue, maybe even at the expense of your personal life?

Don't let that happen to you.

Get this now, and let’s start growing your business today.

START NOW
Don't need the full package?Click here to see your budget option >>

Frequently Asked Questions And Answers

What does 'Licensed Content' mean? +

‘Licensed Content’, also called 'Ready-to-Go' or 'Done-for-You', refers to content that is unbranded, can be edited and transformed to different media, and which you can share with prospects/clients/members or sell as your own. You get a license which allows you to edit it and put your name/logo on. However, you are not allowed to pass on that license or those rights to anyone else.

You can share or sell most of the contents to prospects and clients, so long as they are in a non-editable format.

The exception is any web-publishable promotion materials, such as blog posts, social media posts, promo videos, sales pages, and promo infographics or quote images. These can be published anywhere to drive traffic to your lead magnet and other content.

What can I do with a customizable training program? +

Aside from learning from it yourself, you can use a customizable training program to teach others using different media, sell it for profit in different formats, use it for lead generation or use it to train your own team or outsourcers. A full list of our Content Rules can be found here.

How is Licensed Content different from PLR? +

There are a number of similarities between PLR and Licensed Content (also called Ready-to-Go or Done-for-You Content), but the products we sell at Content Sparks are often higher end, more extensively researched, written by professionals, and a lot more ‘finished’ and ready to use. Every PLR or licensed content creator uses different terms, so read the details carefully.

Do I have to re-write Licensed Content? +

You have the option to rewrite it if you so choose, but it is not necessary. We recommend that you do some rewriting of your web-based content (published freely online) so that it will rank higher in search engines. Adding value to existing content is also important to differentiate it and make your own expertise stand out.

You can avoid a lot of rewriting by adding your own introduction and conclusion, adding an example here and there, and then adding images or graphics. You could also do a video or slideshow version of a blog post to add even more value without doing rewriting.

What do you mean by the word ‘Participants’? +

People who actively engage in the learning of the program are ‘participants’ in your course. They take responsibility for active learning, as opposed to sitting back and listening. The word ‘learners’ is sometimes used, but this generally suggests a more passive role in the course.

What do you mean by the word ‘Facilitator’? +

You are facilitating people’s learning when they are active participants. You cannot force them to learn or simply ‘teach’ them by drilling in a concept. However, you can facilitate their learning process by giving them the knowledge and the tools they need to be successful.

What’s the best way to deliver my new training program? +

This entirely depends on your audience and what you’re comfortable with.

The programs can be given synchronously, such as in a classroom, via a live webinar, via a teleseminar.

Or asynchronously, such as through a video or recorded webinar, with an eBook or through an email series.

How can I decide what’s best for my audience? +

This differs on an individual basis. Think about your audiences’ learning styles, where they’re located (i.e., do they need to travel if it’s a live event), the time zones they are in, and technology available to them for starters.

How do I set up my new training program? +

Check the facilitator’s guide for guidelines on how to set up the program.

Depending on the way you intend to deliver the program, for example if you are promoting it for sale, you may need a sales funnel. That could involve a giveaway (a gift of valuable information to reward your prospects for signing up to your leads list), your own website, whether an html or WordPress site (a place of your own to publish your content) or basic sales funnel pages.

1 Squeeze (Opt-in) page
2 Thank You page
3 Download page for your gift
4 Sales page for your course
5 Download or registration page for the course
6 An Autoresponder series – An email series people receive after getting the giveaway, to build relationships and promote your course’s sales page.
What tools do I need to deliver the training? +

Depending on the method in which you present the course, you will need a few different tools. For example, here are a few things you might need:

For Webinars
1 A Headset
2 Computer
3 Microsoft Office or equivalent
4 Webinar service, or Hangouts on Air (free)

 

For Classroom
1 Access to a venue
2 Computer
3 Projector for Powerpoint presentations, or equivalent
4 Usual classroom tools, (paper, name tents, markers, flipcharts, etc)

 

For Video
1 Screen capture software, or ability to record from slide software, (e.g. Powerpoint)
2 A place to host videos, (or YouTube)
3 Headset
4 Video editing software (ideally)

 

For eCourse
1 Autoresponder service
2 Microsoft Office or equivalent
3 PDF converter

 

For eBook
1 Microsoft Office or equivalent
2 PDF converter
3 Place to host your ebook for delivery

 

What skills do I need to deliver the training? +

You don’t need any specific skills to present the course, other than the ability and willingness to learn and pick up what you need as you go along. The best method is to start with a delivery method that you’re comfortable with and then venture out of your comfort zone to try new skills.

For example, you may want to start by packaging up everything as an ebook, but then move on to video creation, public speaking, writing a newsletter series or recording your own voice. Remember, you can always outsource the technical skills involved, such as setting up a website or video editing.

Don’t let the need for skills slow you down. Everyone started from scratch at some point.

How much will I have to spend beyond the cost of the program? +

You will need to make a few investments to be able to use your training program to its highest potential, such as:

Hosting
Domain registration
Auto responder service
Computer
Microsoft Office or equivalent
Shopping Cart software (you can also use free options, such as PayPal, Clickbank or JVZoo)

Most other things are optional or have free alternatives, such as:

Microphone and/or headset (may be built into your computer)
Webinar service
Video editing software
Video Camera
Outsourcing for extra tasks

For example, you may want to start by packaging up everything as an ebook, but then move on to video creation, public speaking, writing a newsletter series or recording your own voice. Remember, you can always outsource the technical skills involved, such as setting up a website or video editing.

Don’t let the need for skills slow you down. Everyone started from scratch at some point.

Can I use my ready-to-go training program in conjunction with other Licensed Content? +

Since your Licensed Content is completely editable, you can use it in conjunction with any other content you have written or have the rights to use

Can I get a refund for my Licensed Content if it doesn’t suit me? +

Most of our ‘Blaze’ level, done-for-you training programs come with a certain guarantee – usually 7 days – and you can request either a full or partial refund within this time if you are not happy with your purchase. Be sure to look through your materials right away. The reason we don’t typically provide longer periods for refunds is to protect the value of your content.

Why would I use Licensed Content as opposed to writing it myself? +

Our customizable content packages are designed by professional instructional designers, extensively researched, and then written by expert writers and developers. Plus, we’ve added all the components you need to teach and promote the programs.

By using our ready-to-go, Licensed Content, you save yourself a considerable amount of time. Instead of starting from scratch, you get something complete that you only need to brand and/or customize to your own style, audience, and market.

You'll still be showing off your knowledge and expertise to your market, since you are sharing top quality content. And if you are teaching the content live or via video, your market will get the huge value of your personal insights and examples. But you'll also save the hours, days, and months of time and money it would take to create it all yourself.

Can I request the creation of specific content topics? +

We love to hear from our customers! Let us know what topics you’re looking for, features and formats you’d like to see, or any other suggestions and feedback. If we receive enough interest in a topic or feature, we’ll definitely consider developing it.

Can all the trainers and coaches in my company teach this program? +

You can NOT share your customizable training program with other coaches, trainers or marketers. It is a single-trainer license. If you have other trainers or coaches who want to teach the content, they will need to purchase an additional license each.

Even better, sign up to be one of our affiliates and you can earn a commission when you recommend Content Sparks to your friends.

Is there any limit to how many people I can teach using this program? +

No. There is no “per seat” or “per user” license limit like some training programs. You may teach your content to as many people as you want, and we encourage you to. The more people who can benefit from your new content, the better!

Can I see a sample of your content? +

Absolutely!  Just CLICK HERE to grab a sampling from our course called First Impressions Matter. This is just a sample and does NOT include a license to edit it or use the content for your customers or readers.

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